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Until the Congress begins
22 September 2027

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Messages from the Design World

“Seoul is where design's next chapter begins. I wouldn't miss it.”

김경철일상의실천, 서울

“As a designer based in Seoul, I can't wait to welcome the world. This city was built for this moment.”

Hana Kim
Hana KimService Designer, Seoul

“The World Design Congress has always been a compass for our profession. In 2027, that compass points to Seoul — a city that proves design can move at the speed of culture.”

Naoko Fujii
Naoko FujiiDesign Critic and Author, Tokyo

“Korean design has spent the last decade quietly reshaping how the world sees, reads, and lives. Gathering in Seoul isn't just timely — it's overdue.”

Daniel Okonkwo
Daniel OkonkwoPresident, African Design Alliance, Lagos

“As a designer based in Seoul, I can't wait to welcome the world. This city was built for this moment.”

Hana Kim
Hana KimService Designer, Seoul

“We face challenges no single discipline can solve alone. The Congress in Seoul is a rare chance for designers across borders and fields to think together — and act together.”

Tomás Arruda
Tomás ArrudaIndustrial Designer, Atelier Arruda, São Paulo

“The World Design Congress has always been a compass for our profession. In 2027, that compass points to Seoul — a city that proves design can move at the speed of culture.”

Naoko Fujii
Naoko FujiiDesign Critic and Author, Tokyo

“Korean design has spent the last decade quietly reshaping how the world sees, reads, and lives. Gathering in Seoul isn't just timely — it's overdue.”

Daniel Okonkwo
Daniel OkonkwoPresident, African Design Alliance, Lagos

“Seoul is where design's next chapter begins. I wouldn't miss it.”

Elena Marković
Elena MarkovićCreative Director, Studio Sever, Zagreb

“Every generation needs a place to argue about the future. In 2027, that place is Seoul.”

Rahul Mehta
Rahul MehtaProfessor of Design, National Institute of Design, Ahmedabad

“Design that ignores its neighbours solves nothing. I'm coming to Seoul to listen as much as to speak.”

Sofia Lindqvist
Sofia LindqvistUX Lead, Nordic Design Lab, Stockholm

“The best congresses don't just showcase work — they change how you practice. Seoul 2027 will do exactly that.”

Marcus Bell
Marcus BellFounder, Bell & Co., Melbourne

“Seoul understands that design is culture in motion. That's why the world should gather there.”

Kwame Mensah
Kwame MensahDesign Educator, Accra

“We keep designing for people we never meet. The Congress in Seoul is a chance to finally meet them.”

Isabella Rossi
Isabella RossiDesign Strategist, Milan

“I've watched Seoul become a place where ideas move fast and mean something. Count me in for 2027.”

Chen Wei
Chen WeiInteraction Designer, Shanghai

“Craft and technology are not opposites. Seoul is the perfect city to prove it.”

Amara Diallo
Amara DialloTextile Designer, Dakar

“Seoul understands that design is culture in motion. That's why the world should gather there.”

Kwame Mensah
Kwame MensahDesign Educator, Accra

“We keep designing for people we never meet. The Congress in Seoul is a chance to finally meet them.”

Isabella Rossi
Isabella RossiDesign Strategist, Milan

“I've watched Seoul become a place where ideas move fast and mean something. Count me in for 2027.”

Chen Wei
Chen WeiInteraction Designer, Shanghai

“Craft and technology are not opposites. Seoul is the perfect city to prove it.”

Amara Diallo
Amara DialloTextile Designer, Dakar

“The best congresses don't just showcase work — they change how you practice. Seoul 2027 will do exactly that.”

Marcus Bell
Marcus BellFounder, Bell & Co., Melbourne

“Design that ignores its neighbours solves nothing. I'm coming to Seoul to listen as much as to speak.”

Sofia Lindqvist
Sofia LindqvistUX Lead, Nordic Design Lab, Stockholm

“Every generation needs a place to argue about the future. In 2027, that place is Seoul.”

Rahul Mehta
Rahul MehtaProfessor of Design, National Institute of Design, Ahmedabad

“Seoul is where design's next chapter begins. I wouldn't miss it.”

Elena Marković
Elena MarkovićCreative Director, Studio Sever, Zagreb

“Korean design has spent the last decade quietly reshaping how the world sees, reads, and lives. Gathering in Seoul isn't just timely — it's overdue.”

Daniel Okonkwo
Daniel OkonkwoPresident, African Design Alliance, Lagos

“The World Design Congress has always been a compass for our profession. In 2027, that compass points to Seoul — a city that proves design can move at the speed of culture.”

Naoko Fujii
Naoko FujiiDesign Critic and Author, Tokyo

“As a designer based in Seoul, I can't wait to welcome the world. This city was built for this moment.”

Hana Kim
Hana KimService Designer, Seoul

“We face challenges no single discipline can solve alone. The Congress in Seoul is a rare chance for designers across borders and fields to think together — and act together.”

Tomás Arruda
Tomás ArrudaIndustrial Designer, Atelier Arruda, São Paulo

“Seoul is where design's next chapter begins. I wouldn't miss it.”

Elena Marković
Elena MarkovićCreative Director, Studio Sever, Zagreb

“Every generation needs a place to argue about the future. In 2027, that place is Seoul.”

Rahul Mehta
Rahul MehtaProfessor of Design, National Institute of Design, Ahmedabad

“Design that ignores its neighbours solves nothing. I'm coming to Seoul to listen as much as to speak.”

Sofia Lindqvist
Sofia LindqvistUX Lead, Nordic Design Lab, Stockholm

“The best congresses don't just showcase work — they change how you practice. Seoul 2027 will do exactly that.”

Marcus Bell
Marcus BellFounder, Bell & Co., Melbourne

“Craft and technology are not opposites. Seoul is the perfect city to prove it.”

Amara Diallo
Amara DialloTextile Designer, Dakar

“I've watched Seoul become a place where ideas move fast and mean something. Count me in for 2027.”

Chen Wei
Chen WeiInteraction Designer, Shanghai

“We keep designing for people we never meet. The Congress in Seoul is a chance to finally meet them.”

Isabella Rossi
Isabella RossiDesign Strategist, Milan

“Seoul understands that design is culture in motion. That's why the world should gather there.”

Kwame Mensah
Kwame MensahDesign Educator, Accra

“We face challenges no single discipline can solve alone. The Congress in Seoul is a rare chance for designers across borders and fields to think together — and act together.”

Tomás Arruda
Tomás ArrudaIndustrial Designer, Atelier Arruda, São Paulo

“As a designer based in Seoul, I can't wait to welcome the world. This city was built for this moment.”

Hana Kim
Hana KimService Designer, Seoul

“Seoul understands that design is culture in motion. That's why the world should gather there.”

Kwame Mensah
Kwame MensahDesign Educator, Accra

“We keep designing for people we never meet. The Congress in Seoul is a chance to finally meet them.”

Isabella Rossi
Isabella RossiDesign Strategist, Milan

“I've watched Seoul become a place where ideas move fast and mean something. Count me in for 2027.”

Chen Wei
Chen WeiInteraction Designer, Shanghai

“Craft and technology are not opposites. Seoul is the perfect city to prove it.”

Amara Diallo
Amara DialloTextile Designer, Dakar

“The best congresses don't just showcase work — they change how you practice. Seoul 2027 will do exactly that.”

Marcus Bell
Marcus BellFounder, Bell & Co., Melbourne

“Design that ignores its neighbours solves nothing. I'm coming to Seoul to listen as much as to speak.”

Sofia Lindqvist
Sofia LindqvistUX Lead, Nordic Design Lab, Stockholm

“Every generation needs a place to argue about the future. In 2027, that place is Seoul.”

Rahul Mehta
Rahul MehtaProfessor of Design, National Institute of Design, Ahmedabad

“Seoul is where design's next chapter begins. I wouldn't miss it.”

Elena Marković
Elena MarkovićCreative Director, Studio Sever, Zagreb

“Korean design has spent the last decade quietly reshaping how the world sees, reads, and lives. Gathering in Seoul isn't just timely — it's overdue.”

Daniel Okonkwo
Daniel OkonkwoPresident, African Design Alliance, Lagos

“The World Design Congress has always been a compass for our profession. In 2027, that compass points to Seoul — a city that proves design can move at the speed of culture.”

Naoko Fujii
Naoko FujiiDesign Critic and Author, Tokyo

“We face challenges no single discipline can solve alone. The Congress in Seoul is a rare chance for designers across borders and fields to think together — and act together.”

Tomás Arruda
Tomás ArrudaIndustrial Designer, Atelier Arruda, São Paulo

“Seoul is where design's next chapter begins. I wouldn't miss it.”

김경철일상의실천, 서울

World Design Congress 2027 Seoul Preview Event Registration Now Open!

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Welcoming Remarks

Kang Heui CHA

CEO of the Seoul Design Foundation

Greetings. I am Kang Heui CHA, CEO of the Seoul Design Foundation.

It is a great honor and pleasure to embark on the journey toward the 35th World Design Congress (World Design Congress 2027 Seoul) here in Seoul—a city that has grown into a world-class design hub centered around the Dongdaemun Design Plaza (DDP).

On October 14, 2026, the Seoul Design Foundation will host the World Design Congress 2027 Seoul Preview, taking a bold step toward next year’s main event. Building upon the legacy of the London Congress, which highlighted “Design for Planet,” this congress will put into action our core theme and slogan: “Think, Make, Change.”

In particular, this congress will serve as a premier forum bringing together cutting-edge discourse on the convergence of AI and design—a defining theme of our era—alongside industry-academic collaboration to address global challenges. Through papers and poster presentations submitted by leading scholars, researchers, and industry leaders worldwide, we will deepen the academic rigor and focus on concrete, actionable solutions that extend beyond imagination and theory into real life and industry applications.

Following the 22nd Congress in 2001 and the World Design Capital (WDC) Seoul in 2010, returning to DDP for the World Design Congress 2027 Seoul marks a landmark milestone that will demonstrate the impact of the design industry and culture both in Korea and across the globe.
Starting with the Preview event this October and leading up to the main congress in 2027, we invite the global design community and future generations to join us in shaping this meaningful journey. The Seoul Design Foundation looks forward to welcoming you to the most innovative and memorable stage.

Thank you.
Kang Heui CHA

Read More
Pradyumna Vyas

World Design Organization(WDO) President

Greetings. I am Kang Heui CHA, CEO of the Seoul Design Foundation.

It is a great honor and pleasure to embark on the journey toward the 35th World Design Congress (World Design Congress 2027 Seoul) here in Seoul—a city that has grown into a world-class design hub centered around the Dongdaemun Design Plaza (DDP).

On October 14, 2026, the Seoul Design Foundation will host the World Design Congress 2027 Seoul Preview, taking a bold step toward next year’s main event. Building upon the legacy of the London Congress, which highlighted “Design for Planet,” this congress will put into action our core theme and slogan: “Think, Make, Change.”

In particular, this congress will serve as a premier forum bringing together cutting-edge discourse on the convergence of AI and design—a defining theme of our era—alongside industry-academic collaboration to address global challenges. Through papers and poster presentations submitted by leading scholars, researchers, and industry leaders worldwide, we will deepen the academic rigor and focus on concrete, actionable solutions that extend beyond imagination and theory into real life and industry applications.

Following the 22nd Congress in 2001 and the World Design Capital (WDC) Seoul in 2010, returning to DDP for the World Design Congress 2027 Seoul marks a landmark milestone that will demonstrate the impact of the design industry and culture both in Korea and across the globe.
Starting with the Preview event this October and leading up to the main congress in 2027, we invite the global design community and future generations to join us in shaping this meaningful journey. The Seoul Design Foundation looks forward to welcoming you to the most innovative and memorable stage.

Thank you.
Kang Heui CHA

Read More